1. Make Sure Your Content Is Worth Sharing

This is a fundamental requirement, without which there’s no point in encouraging sharing. Make sure your content impacts readers powerfully; when this happens, readers will believe that others will also be similarly impacted. Ergo, they share.

2. Include Statements That Are Worth Remembering

Be a little outrageous, a little scandalous on your blog; make statements that people will remember even after they’ve left your blog. Humans look for stimulation; edgy information is more often shared than regular stuff.

3. Make Sure Those Share Buttons Are At Hand

People read exciting blogs, experience that initial thrill and the desire to spread the word and then lose interest. Why? The content is not easy to share. Leverage those 3 minutes of hyper-attention and make sure there’s a big Retweet button at hand, along with all possible social sharing buttons

4. Enable Social Sharing In Your Newsletters

It’s not just about enabling easy sharing of content from your blog site but also the content in your e-newsletters. Include links to Facebook, Twitter and all other social spaces you can think of. Use an email service provider such as Constant Contact; they provide a social share bar to enable content sharing.

5. Give Them A Gentle Nudge To Share

Just ask people to share; let them know you want more people reading your content and you’ll be surprised at the response. Be direct; ask for a Retweet if you’ve already tweeted it, or ask users to Stumble or Digg your content.

6. Put Your Content Out There

Keeping your content on your blog site won’t get it out in front of your entire reader base. Put your content out into the social space; post links to articles on Facebook, Google+, LinkedIn and Twitter to get more people reading.

7. Grab Their Interest Using Engaging Titles

With so many blogs out there, you have to use every weapon in your arsenal. Hook those fish with engaging, curiosity-provoking titles and half the job is done. People respond positively to ‘how to’ articles, list articles and ’15 ways to’ articles.

8. Let Your Content Be Easy To Read

Many people just skim headers and content in a few seconds to check readability. This means if your article has long unbroken paragraphs, long boring sentences or unpronounceable words, no one’s going to read it.

9. Don’t Forget To Add A Few Jazzy Images

A picture is worth a thousand words. Not everyone thinks in terms of words alone, which makes a great image absolutely irreplaceable. Place your attention-grabbing pics at the top of the post so the reader gets an eyeful of color at first instance.

10. Make Sure Your Content Adds Value To Readers’ Lives

A reader will share content only if they feel the content presents some value-add to them. Your content should either impart knowledge, or make them laugh, or make them think. Sharing comes naturally when a person is pleased with something.

11. Find Out What People Need And Give It To Them

Conduct a poll and find out what your users want to read in your blog. Focus on making your niche blog a one stop shop for all the content needs your readers have. They shouldn’t feel the need to visit any other blog in the same niche!

12. Increase Your Social Network Size

Do what you can to get more subscribers and followers for your blog. People don’t subscribe unless approved of your content and attitude, and are therefore more likely to share content.

13. Allow Direct Content Sharing From Social Spaces

Make sure you have your own page on Facebook, Google +, Twitter and so on. When you write a new article, post it on all your social pages, and provide easy content sharing options for your followers.

14. Place Bookmarking Buttons In Feeds

Add bookmarking buttons for Digg, Stumble Upon, Technorati and Delicious in your Feeds, just after your article. No matter how many subscribers you have, making it possible to share content via feeds is good strategy. The idea is to make it easy for people to share content no matter through which method they get it.

15. Use The ‘Read More’ Tag

Using up an entire page for just one article is not good strategy, because readers will just leave your site if they’re not interested. When multiple article choices are provided along with the ‘Read More’ tag, users have the option to browse and share.

If are expecting your readers to share your content, you have to encourage and educate them. Get back to your blog, see how you are encouraging, follow these methods now definitely you will see great results…Good Luck.

image:lisa

Apart from on-page branding, it is really required to have a social media presence to build off-page branding.

The entire world is inside the social networking sites like Facebook, Twitter, Google Plus etc. Hence, for a business, social network stands like a major source to find new customers as well as helps to hold them into your own business network.

It builds your brand and also, drives you lot of visitors for your business site apart from search engines (or SEO traffic).

Creating a social media presence for your online business helps:

• to find new customers for your business
• to keep hold of your visitors under your own network
• to quickly ping your followers to come back to your site
• to show a brand and to build TRUST between your business and customers

Overall, social media presence is required for your online business to grow as well as to survey.

Lets quickly get into the steps on how to create a social media presence for your online business.

I want to keep these steps short and simple to understand….

• Step 1 : First, create a Facebook fan page, Twitter page, Google+ page for your business web site and share your key message.
• Step 2 : Add Facebook box, Twitter widget in your website at the sidebar or bottom.
• Step 3 : Ask every visitor to connect with you on their preferred social account.
• Step 4 : Integrate Facebook Like/Share buttons, Tweet buttons, Google+1 button on your site
• Step 5 : Publish your site updates automatically to Facebook, Twitter, Google+
• Step 6 : Interact with your network every day, provide updates/information about your business.
• Step 7 : Understand social media marketing and utilize it for your business benefits.

For an online business to grow, you have to create a social media presence and you must utilize it well. This helps to diversify your online business dependencies especially the traffic source.

For example: Search engines are so dynamic and it may or may not send you visitors every day because of constant algorithm changes which affects your business a lot. In that case, social media helps to diversify the traffic source and it helps to balance the business risks. Make use of it…

Go back to course page.

image: sb

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In fact, having a huge network around your business shows the real strength.

As of today more than 600 million people are using Facebook which is one of the largest social network and almost you could find any one inside Facebook. Interestingly, people are classified/categorized there and you could utilize it as a best marketing tool than anything – by means of demographic targeting.

• When the marketing trend goes like this, as an Internet Marketer – i am getting a question in mind: do forums are dead ? and is it worth still today to use forums as a marketing tool/platform ?

In this article, i will discuss this topic shortly and in the end, i want to conclude the effectiveness of forums in today’s business trend.

Right Forum – Targeted Visitors.

Being part of right forum (related to your business) still adds value to your business, not only today and also, for the long term.

Forums are completely different from a social network site.

Because, forums are market specific or niche defined and hence you could find 100% targeted people. Plus, you could find the real expertise there because forums are active with hot discussions happening related to the market or topic.

Hence it benefits your business a lot from driving targeted visitors and in getting touch with like minded EXPERTS.

More important, you could solve your own problems on a forum as well you could give your solution – in order to prove that you are an expert in the industry.

This makes sense and i would say, participating in forums related to your business definitely has the “value add”.

Big Boards is a directory of great forums in the Internet which helps you to quickly search/find related forums, have a look.

For What You Are Using Forums ? The Purpose.

Being part of a forum is great and when you participate without any purpose – its useless. Forums are beneficial to you own business ONLY when you participate with a purpose or goal. It is not just you get into a forum and add your reply to all of the threads. That’s not a better strategy, instead define the purpose.

Fix your goals and decide, why you want to participate in a forum ? For example, to sell a product or find new customers to your business etc.

This way, you could better utilize forums by participating on relevant topics which benefits your business. Simply, define the purpose of participation and get involved in relevant conversion ONLY….

If you are able to meet your purpose then definitely, Forums are Not Dead !

Facebook’s Recent Partnership With StackOverFlow – An Example.

The recent partnership between Facebook and Stackoverflow forum is a great example of utilizing forums. As a social network site, Facebook partners with SO to facilitate their developers with a developer forum. Facebook were not able to fully support the developers with their social interface and hence this move benefits them a lot.

Because SO has the support/design for developer community in mind and there are millions of developers already using it, it is a developer platform. This is one of the best strategy taken by Facebook towards enhancing their developer network.

This is a good example which shows that “Forums are not dead”, it really benefits a community of people or business who are serious.

The official site says:

Facebook and Stack Exchange are now working together to support the Facebook developer community.

This collaboratively edited question and answer site is where Facebook engineers participate along with the best Facebook developers in the world. If you have a technical question about Facebook, this is the best place to ask – and you can also log in using Facebook.

The Conclusion…

Forums are one of the best marketing tool for your online business and they still adds value to your marketing effort.

Though social network tools are more or less similar to forums – it lacks the bonding of an expert community.

I would say, social tools are more personal tool and forums are more of specific tool which has the real benefits to every business marketer.

Finally, it all depends on how well you are utilizing the forums effectively for the benefit of your business – one of my article on forum marketing tips may help you further. Also, check this forum marketing mistakes neatly published by about.com long back.

Do you still use forums to promote your business ?

image: fred

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Apart from the long term methods to get more blog traffic using search engines, your new blog shall drive visitors from social tools also. Lets see those methods in simple steps.

Social Tools To Use.

There are many social tools available in the market. But the most utilized ones are Twitter and Facebook. Facebook is growing very fast, see this statistics which says there are 400 million active users as of now. At the same time, Twitter had a great growth in the past and now there are slowness in Twitter growth.

But it is true that, Facebook and Twitter are having the major population of social network users. As a blogger, we should not avoid these 2 tools. If you don’t have an account, Sign up for Twitter here and for Facebook here.

Networking To Get Blog Traffic.

Blogging is not only sharing information, its about networking too. Networking with similar people. And its one of the important factor to create visibility to your new blog. Its tough to get networked with other bloggers or peoples who are in your industry. But with Twitter, Facebook you could easily build that network.

• What you have to do is grow the number of your followers/fans and interact with them. This creates an opportunity to link with many like minded people.
• In actual, your blog gets around a network which is more targeted. You could pull your blog visitors to follow you and hence you get socially networked with them.
• The advantage is that you will be sharing your own articles with all your followers and this gets more traffic to your blog. Also, you could share other articles in Internet too and this way, interaction, relationship with your network builds.
• Not only sharing, you could ask questions or clear doubts for others in your network.
• Being active with social networking tools helps you to grow your blog network consistently.

Tips To Grow Your Social Network.

Lets see few simpler yet powerful tips to grow the size of your social network which inturn helps to get more traffic to your blog.

• Use tools to enlarge your account. Recently, i tried Buzzom for Twitter which helps me to instantly Increase the Twitter followers from 200 to 600+ with a month. Looks, it has Facebook support too.
• Manually, search keywords in Twitter search and Facebook Search,  find people who are similar to your industry and connect with them. Do this every day and over a period of time, you networks will be big.
• Other option, buy the network. There are many social network services to instantly buy the network for money. But i am not sure how far you will get true/active followers.
• Be active with these tools. Interact with people.
• Ask questions, clear doubts.
• Share only useful information to others.
• Learn how to keep good social media relation ?
• Follow Me on Twitter.

Final words, social tools are helping blogs to get more targeted traffic provided you built the right network. It actually takes time to grow your network and to see the results. At any cost, don’t avoid social tools for getting traffic to your blog.

image: respres

Twitter has the potential to socially take your online business to next level of growth. In reality, every business owner should use Twitter as a marketing platform. It helps to build the stronger network in turn to achieve great success. With the power of 140 characters, promoting the business is simple and Free of Cost. So lets find out the realities in using twitter especially for your business growth.

Linking Targeted Population or Customer.

Twitter helps you to get linked with the targeted group and individuals. You should be more careful in selecting your group. You should focus towards building the targeted group. At one point of time this will become the source of customers for your business. Because targeted visitors are more important for the growth of business.

The Stay Tuned Approach.

Twitter gives the flexibility in utilizing your marketing effort in terms of time. You could stay tuned with your end customer, or your the visitors to your business or even with colleague, your friend. It helps to broadcast any news or information instantly to your group. Saves lot of time.

Traffic Generator.

Twitter drives more traffic through the links that you are sending in your twit message. You should take the care, to address the right stuffs that your group is expecting. Because it is not like you could publish anything through twitter. It is believed that the traffic from twitter is not converting much for your business. Better to initiate a call-to-action through twitter that drives the targeted traffic. Have filtering mechanism to take care what you are publishing to the group.

Unicasting Drives Better.

You should not always broadcast the message to all. Have the filtering always and take care to whom you are publishing the message. Pushing to selected people makes sense. Because here you are targeting to the right destination. This is a good example of effective communication.

Utilize Twitter Search Effectively.

It is simple to find more customers through the twitter search. Be the best in using the search terms i.e., the right keywords to filter the people. Focus towards the related and relevant topic or domain work outs best. That really builds the business network in the right shape. Also, how you are utilizing the twitter search apps matters here.

Show Your Domain Expertness.

Use twitter to show the world that you are the leader, you are the expert. You could rule the domain, by making valuable and matured comments over twitter. Always focus towards solving the problem. Provide the solution to the public. Gives solution proves that you are the domain expert. Expertness helps you to stand out from the competition crowd.

You should realize the importance of Twitter to take your business to the next level growth.

Make It Fun.

Communicating through twitter is fun. This is an ongoing activity. You could promote your business even as a hobby. Fun gives you the energy to achieve or gives fresh thinking. So feel the fun with twitter.

Learn and Learn Even More.

Use twitter as a Wiki. You could read over related topics and that helps to grow you knowledge. I would say, twitter is a open book. So read more and learn new things. At the same time, don’t forget to share the information that you learnt. Be connected with the twitter blog and twitter wiki.

Ask For Helping Hands.

Whenever you are struck with something don’t hesitate to find the solution with twitter. You could ask for help. Because this helps to establish the connections with other experts. This really strengthens your business and its growth. So don’t hesitate.

Have Twitting Schedule.

Make plan for utilizing the twitter. Include this plan along with your marketing and business plans. Stick to the plan and this makes you to work good and to utilize the real power of twitter as a social platform.

Speak Your Business Aloud.

You should make the noise with twitter. That means, look to attract the public. Some of the ways to attract are asking questions, making fun, giving solutions. Even you could conduct a course on your domain to cover the public.

So finally, twitter the most wonderful and powerful marketing medium for your online business. It all depends on how well you are utilizing the twitter.

Go along with twitter, build your network and revolve the potential growth of your online business.

Happy Twitting. ]]> http://emoneymakingonline.com/2009/06/20/realities-in-using-twitter-for-your-online-business-growth/feed/ 3 http://emoneymakingonline.com/2009/04/26/importance-of-twitter-for-online-business/ http://emoneymakingonline.com/2009/04/26/importance-of-twitter-for-online-business/#comments Sun, 26 Apr 2009 10:07:49 +0000 Mr. Ven http://emoneymakingonline.com/?p=376 Read more »]]> The Internet world is turning towards the social networking world. Its time to realize the importance of Twitter for your online business.

Twitter, a social networking and microblogging platform that provides a way to build a network of public around you. The amazing thing is that you are provided with only 140 characters to buzz your network or followers at a time. Using Twitter, could send a 140 character message to your followers and public. But is it possible to convey something with this limit ?

Yes, Twitter is short and sweet. It gives the flexibility to have conversation with any one including your customers or public instantly, that adds real value to your online business. I would say, Twitter is a perfect business tool.

How ?

Twitter helps you to promote your online business in lot of ways and in all directions.

Identify Your Business Customers.

Twitter helps to understand and identify your customers, it helps to understand what the customers are thinking about your online business. You could easily monitor your followers and learn the public opinions. As Twitter is a dynamic platform, it makes you to quickly identify the needs of your customers. For an e-commerce or product based business, Twitter plays a major role in understanding the problems faced by customers. This helps to quickly react to the problems and hence improves the customer satisfaction.

Most of the service oriented companies are now-a-days serving their customer needs and complaints through Twitter. Its really a dynamic medium to bring the public under your own network.

Explore Your Brand To Public.

Branding is really required for making a successful online business. Twitter as a platform helps to broadcast your business brand to the public. Reaching the public is more important than building a brand. Twitter provides the most simplest and best solution to explore your brand. Make your profile cool with your brand name and log embedded. This really gives your brand feel to every visitor. Branding builds the customer confidence and forms a trusted network of peoples around your business.

Twitter helps to quickly market your brand to the market and bring you in front of others faster. Hence I would say, Twitter is a powerful marketing tool for your business.

Drive Targeted Traffic to Your Website.

Twitter brings the targeted traffic for your website. Every business running online requires bunch of traffic. I would say, generating traffic is simple but the toughest part is generating targeted traffic for your business. Twitter feeds your the targeted traffic. You must build your network accordingly, connected to related peoples and keep them in your network always. This helps to bring in the targeted traffic at any time. It is true that Twitter builds valuable links to your website.

Statistics says that Twitters traffic is considerably targeted when compared to the search engine traffic.

Adds A Personal Touch.

Twitter gives a personal touch in everything that you are doing via Twitter.

• You are showing your own presence to your network and the public.
• You are showing your own style.
• You are showing your own culture.

This brings you before everyone that you follow and lays a strong basement for you to become an expert in your domain. You will become popular if you are actively addressing the problems with solutions and helping others related to your niche market. This also gives a personal life to your online business.

Mixing up a personal touch makes a good feel for others to follow you on Twitter. Sure chances are more for everyone to feel your personality.

Twitter The Perfect Tool.

Now I could say, Twitter is a perfect business tool.

• It helps to market your business,
• helps to serve your customers,
• helps to drive traffic,
• helps to build your business brand.

More over, Twitter is a broadcast medium for your online presence with power of 140 characters.

So don;t wait for anything, if you have not joined Twitter yet then join today. Twitter is really important for your online business as well as personal growth.

Come on, now its time to Follow Me On Twitter.